Adel’s designs have their own way of communicating with anyone who beholds them, transcending both language and time. A person from any part of the world can relate to the free and boundless concept of beauty, which is meant to inspire, uplift, and unify. Beauty honors the past, is grounded in the present, and looks forward to the future.
One of Adel Chefridi’s signature design elements is the engraving, which stems from his fascination with the beauty and meaning of inscribing symbols and patterns on stone or in metal. The brand’s signature mark includes four dots arranged similarly to the four cardinal directions on a compass. They symbolize balance and represent the harmony within and throughout nature and people. The origin is ancient, but the experience is new and individual to every person.
At Adel Chefridi we design and make jewelry with the utmost attention to detail and quality, using hand selected gemstones to create timeless pieces. We select only the finest materials using ethical suppliers and treat each other and our clients with respect and kindness, striving to be in harmony with what is around us.
“Whenever people use beauty as a language to communicate, the outcome is always acceptance. Our opinions and ideas can define who we are on some superficial level, but our deeper identity is defined by what we love. And love’s official language is beauty.”