Artisan Links – Market for Artisans

Artisan Links - Markets for Artisans MAKER STUDIO FEATURE IMAGE

Our journey dates back to 1985 under the umbrella of the Danish Committee for Aid to Afghan Refugees (DACAAR). As an embroidery income-generating project, DACAAR was established in Peshawar, Pakistan to assist some Afghan refugee women. In 1986, DACAAR began working on the Afghan border by providing emergency relief and in 1992, it started development across the border in sectors such as water supply and agriculture. In 2002, the DACAAR main office moved from Peshawar to Kabul, however, the sewing project remained in Peshawar to continue its work with the refugee women. In 2006, DACAAR Sewing Centre was registered as a local non-government and non-profit organization named Zardozi – Markets for Afghan Artisans. With its main office in Kabul, the NGO aimed to provide social and economic services to Afghan women in provinces such as Herat, Mazar-e-Sharif, Jalalabad, and Kapisa. In 2008, Zardozi received donor funding to begin work with the women in these areas and linked them to local markets. In 2017, Zardozi was registered as Artisan Links. With the same artisans, staff, and vision, Artisan Links is a family. Our artisans are the heart and soul of our company. We value relationships and we are proud to say that Artisan Links has played its part in supporting marginalized women to earn a steady income through embroidery production.

Artisan Links is a socially responsible fair trade business featuring products that contribute to a sustainable future. As the only guaranteed member of the World Fair Trade Organization (WFTO), each product we create is beautifully handcrafted by our team of women-only artisans, comprised of Afghan refugees in Pakistan. Our motto is to be a responsible business, and we empower women in marginalized communities by helping them gain economic security and encouraging them to exploit their artistic expertise. By translating traditional embroidery techniques into contemporary designs, we develop exquisite hand-embroidered apparel, home furnishings, gifts, accessories, and more. We believe in the importance of cultural preservation, which is why you’ll find that our embroidery makes use of various intricate techniques such as Kandahari, PuktaDozi, and more.

We have worked with international design houses, museums, and gift shops and have attended several international shows with our products. We have been exporting to the USA, UK, UAE, Canada, and Australia since 2006. Recently we worked with Chloe, Virgin Atlantic, and now Uniqlo. We are open to bespoke designs for interested customers.

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