EXHIBITOR TOOLS
As an exhibitor at NY NOW, we strive to make your experience easy and productive, so below you will find all the information you need to successfully participate in the show, including deadlines, regulations, order forms for furniture and services, and other useful information.
The page is designed for current exhibitors. If you are still considering participating you can click here to learn about all the benefits of bringing your brand to NY NOW.
Exhibitor Services Manual
The Exhibitor Services Manual is your destination for key in-person event details, including show rules and regulations, mandatory forms, shipping instructions, booth package information and order form deadlines for ordering services through NY NOW approved vendors.
Winter 2027 Coming Soon
Register for Staff Badges
Exhibitor Registration is now handled right through your Exhibitor Hub.
Click here to access.
Hotel and Travel
Insurance Requirements
NY NOW® Management requires each exhibiting company and Exhibitor Appointed Contractor (EAC) to carry general liability insurance, automotive liability (if applicable), and workmen’s compensation coverage.
Additional insured should be listed as follows: Rockview Management Group, NY NOW, T3, and the Jacob K. Javits Convention Center.
If you don’t have insurance that meets the requirements, insurance can be procured from the Marsh Total Event Exhibitor Insurance Program with whom a special group rate has been negotiated. Exhibitors will not be able to set up until we receive your insurance certificate.
Exhibitor Help Center
Spread the Word. Bring Your Buyers to NY NOW!
Let your customers know where to find you at NY NOW! We’ve made it easy to promote your participation with ready-to-use marketing graphics and official NY NOW logos. Simply download these complimentary assets and share them across your social media channels, email campaigns, website, and other marketing communications. The more you promote your presence, the more opportunities you’ll have to connect with existing customers, attract new buyers, and drive traffic and sales at your booth.
download now
maximize your brand exposure
Make the most of your NY NOW experience by putting your brand front and center with thousands of retail buyers before, during and after the Show. Our sponsorship and advertising opportunities are designed to amplify your visibility, drive buyers to your booth and keep your brand top of mind. From exhibitor directory and mobile app advertising to social media promotions and more, these high-impact opportunities help you stand out, connect with qualified buyers and maximize your return on investment.
LEARN MORE
enhance your directory profile
Make it easier for buyers to discover your brand. Your NY NOW online exhibitor directory profile is a powerful promotional tool, and it’s FREE with your booth package.
- 80% of buyers search the directory by product category, so selecting your categories is essential to ensuring your brand appears in relevant searches.
- Buyers spend 70% more time on listings that feature product images, so make sure yours stands out!
Add compelling product images, show specials, press releases, a company description and up-to-date contact information to capture buyers’ attention, drive traffic to your booth and make the most of your NY NOW investment.
LOGIN TO YOUR EXHIBITOR HUB
New York City
is Waiting
