The
Winter
Market
Save the Date:
February 1-3
The
Winter
Market
About The Market
NY NOW is a multi-day wholesale event where thousands of legacy and emerging brands unite to showcase their newest collections to the most prestigious buyers from around the globe.
Dates & Hours
Winter 2026 Market
February 1–3, 2026
| Sun, Feb 1 – Mon, Feb 2 | 9am – 6pm |
| Tues, Feb 3 | 9am – 5pm |
Location
Javits Center
New York City
New York, NY 10001
Featured
Brands & Makers
Market
Happenings
EDUCATIONAL PANELS
Stay ahead of the trends with our diverse panels led by industry experts. Summer 2025 topics include leveraging AI, understanding the evolving world of social media, the power of digital cross-marketing, and more.
EXCITING ACTIVATIONS
Have your colors done by a professional stylist, check out Nelly Rodi’s upcoming trend forecasts with a live talk, get your Tarot cards read, and beyond! Come for the brands and stay for the exciting events that will peak your interest all market long.
HAPPY HOURS
Toast to a successful market and join us in celebration of over 100 years of NY NOW!
Market
Happenings
MARKET LAYOUT
HOTEL INFORMATION
NY NOW Online,
powered by Bulletin
MARKET DIRECTORY
Our Market Directory is a key component of NY NOW Online, allowing you to discover our incredible exhibitors. “Follow” any brand that catches your eye, message brands at any time, plus shop those who have uploaded products, 24/7.
thousands of NEW BRANDS TO MEET
Since the Directory is built directly into Bulletin’s marketplace, you can easily navigate through to our curated collections, filtered category views, and more to shop thousands of additional brands selling online.
net terms
On Bulletin, accepted retailers can shop with net-0 terms immediately, can qualify for net-60 terms (i.e. sell inventory for 2 months before paying), and pay by credit card or ACH. Plus, we offer a generous opening line of credit.