December 5, 2018

Design Inspiration = Transcend at NY NOW® 

NY NOW announces partnership with Robin Baron Design, Inc.  

New York, NY—December 5, 2018 — NY NOW® is pleased to announce a new partnership with Robin Baron from Robin Baron Design, Inc. as the brand ambassador for the NY NOW winter market. As part of the partnership, Robin and her team at Robin Baron Design, Inc. will design the Transcend area at NY NOW’s winter 2019 market, taking place February 3-6, 2019 in New York City.

The design firm will work with key NY NOW exhibitors and  the world’s leading brands to source and compose products into a cohesive and inspirational Transcend Home space. In addition to tackling the transformation of the Transcend space, Robin Baron Design, Inc. will work with fellow designers that will construct Tabletop and Accent on Design Transcend spaces. Baron will work side-by-side with the NY NOW team to select Transcend Talks speakers and the most relevant and insightful topics.

“I am thrilled to be partnering with  NY NOW! I am excited to be working with them to elevate the show to become the nation’s premier design trade show by partnering with high-profile designers and luxury brands to bring buyers the best of the best. We will also have many exciting talks and panels about relevant and current subjects,” said Robin Baron. She exclaimed, “If you haven’t been to NY NOW in a while, come to the winter market and plan to be impressed!”

“Partnering with Robin Baron Design, Inc. illustrates our commitment to really elevating the market experience for NY NOW’s attending retailers and designers. Robin’s exquisite taste in design, relevance to the industry and brilliance for Transcend Talks are welcome additions to our winter 2019 market ,” said Kevin O’Keefe, EVP, NY NOW. He continued, “The entire Transcend experience – from the exhibits to inspirational designed spaces to ground breaking Talks – all provide a learning experience for retailers and designers to see what success looks like and understand how outstanding industry icons like Robin, achieved it.”


Transformed. Inspiring. Innovative. 


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NY NOW is open to members of the industry including retailers and buyers as well as members of the press. For more information and to register, please visit



About Robin Baron

Robin Baron, celebrity interior designer, lifestyle expert, and luxury home furnishings designer, brings a striking sense of style to everything she does. With passion and expertise in all things décor and lifestyle, Robin thrives on creating unique and fabulous furnishings and interiors, while maintaining active involvement in the design community. Robin’s clientele includes many celebrities and heads of major corporations. She has significant experience on TV, video and radio, and her work has been featured in many print and online publications. Robin brings her refined eye for proportion and style to her new home furnishings collections including case goods, hardware, tables, upholstery, and rugs. Each piece makes its own statement and can also be integrated into many styles and looks. Robin enjoys providing lifestyle and design tips through her award-winning blog “Simplifying Fabulous!” and her multi-platform social media presence.


About NY NOW

The winter 2019 edition of NY NOW®, the Market for Home, Lifestyle, Handmade + Gift, will take place February 3-6, 2019 at New York City’s Jacob K. Javits Convention Center. NY NOW features three comprehensive collections — HOME, LIFESTYLE and HANDMADE — that encompass tens of thousands of products in hundreds of product categories. For the first time, NY NOW welcomes the co-locations of the winter market with the National Stationery Show® and SURTEX®, which will take place during the same time, all under one roof. Attendees from all 50 states and nearly 70 countries worldwide are expected.

NY NOW is owned by Emerald Expositions, a leading operator of business-to-business trade shows in the United States. The company currently operates more than 55 trade shows, as well as numerous other face-to-face events. In 2017, Emerald’s events connected over 500,000 global attendees and exhibitors and occupied more than 6.9 million NSF of exhibition space.




• The official name of the market is “NY NOW.” Please do not use “NY Now,” “NYNow,” “New York Now,” “the NY Gift Show” or the “NY Gift Fair” to refer to the market.

• The NY NOW winter 2019 market will take place Sunday, February 3, 2019 through Wednesday, February 6, 2019 at the Jacob K. Javits Convention Center in New York City.

• The National Stationery Show® will be co-located with the NY NOW winter market and will be located on Level 1 adjacent to the LIFESTYLE Collection.

• SURTEX® will be co-located with the NY NOW winter market and will be located on level 3 adjacent to the NY NOW HOME Colelction.

• For high-res images or the NY NOW logo for your coverage, please contact us at