The inaugural NY NOW Digital Awards provide the perfect platform for our community to recognize and honor brands who have taken the challenges of this past year and turned them into an opportunity to provide help, hope and positivity.

We invite you to submit your story or products for any one or all of the qualifying digital award categories listed below. Share your story of helping your community or being an advocate for diversity. Tell us about your emerging brand journey or that innovative new product that the world needs to learn about.

Submit your application below!

Community Impact Award 

The NY NOW Community Impact Award celebrates the change-makers, those making a positive impact on their communities and those who have reinvented their business models or pivoted to create products such as much needed PPE. Share the story of your give-back campaign, your PPE business or product pivot, the content your brand created and how you spread goodness to your community during COVID-19.

Emerging Brand Award

The NY NOW Emerging Brand Award celebrates a new brand on the rise and champions a new generation of makers and creators who have recently launched innovative product/s that tell a compelling story across their platforms. This award honors the spirit of creativity and innovation in product, storytelling, and being of the moment.

Diversity Advocate Award 

The NY NOW Diversity Advocate Award speaks to the heart and principles of what NY NOW stands for –  diverse creation, thought and design. We seek to honor a leader within our community of brands who has demonstrated their commitment to advancing the career of minority-owned designers and brands, by generating awareness and providing business mentorship, +/or financial backing and resources.

Best New Product Award

NY NOW’s flagship Best New Product Award celebrates new introductions to market that push forward the ideas of innovation, authenticity, and sustainability. Products submitted must to be new to market as of
March 1, 2020.

Sustainable Design Award*

The NY NOW Sustainable Design Award highlights and upholds brands and makers who have embedded sustainability, environmentally-friendly production processes and socially responsible or philanthropic models into their business practice. For the longevity of our planet, these practices are vital. See application criteria below:

  • “Green” Products: products that are manufactured or constructed with only recycled, recyclable and/or sustainable materials.
  • Environmentally friendly Production Processes: manufacturers who are using renewable or alternative sources of energy in production, including wind, sun, alternative fuels and preserving clean water.
  • Socially responsible and philanthropic business practices: products produced by indigenous peoples, creating viable, sustainable trades and markets in poverty-stricken and needy communities worldwide; and manufacturers who donate percentages of their sales to not-for-profit organizations.

IMPORTANT*: Submission and approval of your application for the Sustainable Design Award, automatically includes your brand in the sustainable brands search filter for the NY NOW Digital Market.



For those participating brands who are not submitting an entry into the Sustainable Design Award category, but who wish to be included in the search filter for sustainable brands in the NY NOW Digital Market, please use the submit button below to provide your permission*. (*Subject to approval)

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