Why Exhibit

NY NOW® the modern wholesale market for retailers and specialty buyers seeking diversity and discovery. Gathering twice a year in America’s design capital, New York City, provides brands with a truly integrated In-person and Digital Market offering that will enable buyers to plan and research pre-show on the Digital Market, connect with brands and order onsite, and follow-up and engage 365 post-show.

Access to qualified buyers

We are committed to providing you the best platform to build brand exposure, generate leads and write orders. Our Buyer Relations team is working every day to grow and improve the quality of our database. 

What’s New for The Summer 2021 Market

Emerging Destinations

Unique and dedicated presentation of new and up-and-coming brands.


Options to fit every budget

Variety of booth configurations, including smaller footprints, and turnkey packages. Exhibit space greater than 400 sq ft eligible for volume incentives.

Food + Beverage

Complimentary refreshments to keep both exhibitors and buyers hydrated and energized on the show floor.


Themed Product Installations

Curated assortment of trend forward products distinctively displayed.


Together We Are Stronger

We welcome our sister show, American Handcrafted, as a co-location to offer an even greater range of one-of-a-kind products.


Health + Safety is our top priority

The health and safety of our exhibitors, attendees and staff remains our top priority and the Javits Center is among the safest venues in the country. Please read our Health and Safety guidelines.


Review our prospectus for more information about exciting changes we are planning for this Summer