WHITE PLAINS, NY. – December 9, 2016 – This December, all exhibitors participating in the winter 2017 edition of NY NOW®, the Market for Home, Lifestyle + Gift, will have the opportunity to apply for NY NOW’s prestigious “Best New Product” Awards. This program recognizes and celebrates the extraordinary product offerings from exhibitors across the market!

“Each market, we continue to be awed and amazed by the ingenuity of the NY NOW exhibitors, and are so proud to be a leading platform for the industry to showcase tens of thousands of new and on-trend products,” said Randi Mohr, NY NOW Show Director and Vice President, Emerald Expositions. “The Best New Product Awards represents the best of the best and we can’t wait to see what is in store this February!”

Criteria and Considerations

All exhibitors of NY NOW’s winter 2017 market are eligible to apply for the Best New Product Awards. Applicants should be prepared to provide the official launch date for the product they choose to submit, its suggested retail price, a 75-word product description, among other related information. To apply, exhibitors may click here to access the online submission form. Submissions are open now through December 23, 2016 and participation is free to all exhibitors.

The following criteria will apply to all submissions. Entries that meet these requirements will be considered for on-site judging.

  • Exhibitors are invited to submit one (1) product for consideration in the section that they are exhibiting.
  • All submitted products must be new to the market as of September 1, 2016.
  • A single entry represents no more than one single item or one set of items packaged together for retail sale (items cannot be sold separately). Product collections cannot be submitted as a single entry.
  • Products must be completely new introductions. They cannot be re-introductions or color/material changes to existing products.

Judging Process

Winners will be determined onsite at the market as judged by a panel of industry experts and members of the media after visiting each qualifying exhibitor’s booth to see the products first-hand.  Of the pre-submitted entries, one winner will be selected from each section within the HOME, LIFESTYLE and HANDMADE Collections as follows:

HOME Collection

  • Accent on Design®
  • Home Furnishings + Textiles
  • Tabletop + Gourmet Housewares

LIFESTYLE Collection

  • Baby + Child
  • Gift (includes the New Exhibitor Pavilion)
  • Personal Accessories
  • Personal Care + Wellness

HANDMADE Collection

  • Handmade® Designer Maker
  • Handmade® Global Design
  • Artisan Resource®

Winners will be announced before the close of the winter market.

How to Register for NY NOW

To register for NY NOW, qualified members of the trade may click here, while eligible and credentialed members of the media can click here to pre-register.

NY NOW returns to New York City’s Jacob K. Javits Convention Center February 4-8, 2017. For more information and to stay updated about future NY NOW news and announcements, please visit

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About NY NOW
NY NOW®, the Market for Home, Lifestyle + Gift, will take place at New York City’s Jacob K. Javits Convention Center. NY NOW features three comprehensive collections – HOME, LIFESTYLE and HANDMADE – that encompass tens of thousands of products in hundreds of product categories. The Handmade® Designer Maker and Handmade® Global Design sections of the HANDMADE Collection will open on Saturday, February 4, 2017 and close on Tuesday, February 7, 2017. The HOME and LIFESTYLE Collections, and the Artisan Resource® section of the HANDMADE Collection, will open on Sunday, February 5, 2017 and close on Wednesday, February 8, 2017. Attendees from all 50 states and 80 countries worldwide are expected.

NY NOW is owned and operated by Emerald Expositions, a leading operator of large business-to-business trade shows in the United States, producing more than 80 trade shows and over 100 face-to-face events in total, including conferences, summits and other events. Emerald Expositions connects more than 335,000 sellers and buyers each year and operates within the U.S. in 10 end markets (Gift, Home, General Merchandise and Manufacturing; Sports & Apparel; Design; Jewelry, Luxury & Antiques; E-Commerce; Creative Services; Licensing; Healthcare; Military; and Food).

More information about NY NOW can be found at

NOTE TO EDITORS: The official name of the market is “NY NOW.” Please do not use “NY Now,” “NYNow,” “the NY Gift Show” or the “NY Gift Fair” to refer to the market.


Katie Seifert
Coyne PR for NY NOW