NY NOW is pleased to welcome Tradition Textiles to the winter 2019 market 

White Plains, NY. – January 9, 2019 — NY NOW® is pleased to welcome 
Australian company Tradition Textiles which will be launching its 2019 range of merino wool scarves and throws at NY NOW for the first time, taking place February 3-6, 2019 in New York City. Since 2003, the co-founders of Tradition Textiles, husband and wife team Deborah Emmett and Riyaz Hakim, have delighted their wholesale customers throughout Australia and New Zealand with their quality merino wool designs. Now it’s time to bring their collection to NY NOW! 

A new range of scarves is developed each year, woven from the finest merino wool and then printed with designs by Deborah Emmett. Inspired by her background in the visual arts, architecture, and the Australian landscape, she creates around sixty designs each year in varying colours and patterns. As Deborah says, “We are not afraid of colour! There are colours for everyone and the merino wool feels wonderful.” The light merino wool is warm while not bulky to wear. For 2019, larger shawl designs have been added to the collection although the scarves are already generous in size.

And for the home, Tradition Textiles has a range of woven Australian merino wool throws in geometric and paisley designs. The throws are woven in Kashmir, India using a special technique where the colours are reversed on each side of the throw. A great addition to the sofa or bed for a splash of colour, as well as a cozy companion.  

Tradition Textiles takes a great deal of care in producing their scarves and throws. Deborah and Riyaz like to share the story behind their brand. To find out more about Tradition Textiles and their journey, go to and visit Booth 8539 in Personal Accessories at NY NOW’s 2019 winter market. 



About Tradition Textiles

Tradition Textiles is an Australian brand featuring a collection of hand crafted products, focusing around Australian merino wool scarves and wraps. The husband and wife team behind the brand are Deborah Emmett and Riyaz Hakim. Their passion for textiles has brought them to work with tradition textile artisan communities in India. You can explore their products, and learn more about their story online and through the NY NOW 2019 winter market.

About NY NOW
The winter 2019 edition of NY NOW®, the Market for Home, Lifestyle, Handmade + Gift, will take place February 3-6, 2019 at New York City’s Jacob K. Javits Convention Center. NY NOW features three comprehensive collections – HOME, LIFESTYLE and HANDMADE – that encompass tens of thousands of products in hundreds of product categories. For the first time, NY NOW welcomes the co-locations of the winter market with the National Stationery Show ® and SURTEX®, which will take place during the same time, all under one roof and in the same location. Attendees from all 50 states and nearly 70 countries worldwide are expected.
NY NOW is owned by Emerald Expositions, a leading operator of business-to-business trade shows in the United States. The company currently operates more than 55 trade shows, as well as numerous other face-to-face events. In 2017, Emerald’s events connected over 500,000 global attendees and exhibitors and occupied more than 6.9 million NSF of exhibition space.
More information about NY NOW can be found at


  • The official name of the market is “NY NOW.” Please do not use “NY Now,” “NYNow,” “New York Now,” “the NY Gift Show” or the “NY Gift Fair” to refer to the market.
  • The NY NOW winter 2019 market will take place Sunday, February 3, 2019 through Wednesday, February 6, 2019 at the Jacob K. Javits Convention Center in New York City.
  • The National Stationery Show® will be co-located with the NY NOW winter market and will be located on Level 1 adjacent to the LIFESTYLE Collection.
  • SURTEX® will be co-located with the NY NOW winter market and will be located on level 4 in the River Pavilion.
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