RISING ARTISANS
EDUCATION
Customer
Who is your target Customer? Discover the different types of buyers you will see at NY NOW and which ones might be a good fit for your brand.
Product
Learn what a wholesale product collection looks like and what to focus on when building a wholesale collection for NY NOW.
Pricing
We will look at the distribution channels and margins you need to factor in when pricing for wholesale or export.
Sales & Marketing
This webinar will go over which sales and marketing materials you need to prepare for the show and what buyers expect.
Booth Display
Creating a beautiful booth display takes careful thought and preparation. This webinar will go over best tips for confidently displaying your products.
Show Promotion
How to create a communication strategy for your marketing, before, during, and after the show.